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Scottish Centre for Healthy Working Lives booked an advan to raise awareness of their recent campaign to introduce employees to healthier living. Targeting the Industrial Estates in their catchment area whilst the businesses were emailed, visited and mailed literature relating to the healthier living programs and workshops. A mix of static and mobile advertising was required with the Advan remaining at the industrial estates entrances on down days to maximise viewing figures. This was a last minute booking to promote their existing campaign.
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