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The Prices, Up Front

How Much Does Bus Advertising Cost In The UK?

Bus advertising costs from £60 per bus per 2 weeks for a rear panel, from £130 for a superside and from £250 for a T-side in regional cities. A full bus wrap runs from £13,250 per bus plus production, with a 4-week minimum. Every figure on this page is the rate we quote from, ex VAT. Below: the full table, what moves the price, and how buses compare with billboards, AdVans and AdBikes.

Updated August 2026. All prices ex VAT.

Price My Bus Campaign020 3961 7058
Full bus wrap advertising on a London route 38 double-decker bus heading to Victoria
Every Format, One Table

What Does Each Bus Format Cost?

These are the same rates published on our bus advertising page, where you will also find placement photography for every format and the live cost calculator.

FormatRegional citiesLondonSold as
Bus RearsFrom £60From £60Per bus per 2 weeks
SupersidesFrom £130From £170Per bus per 2 weeks
T-SidesFrom £250From £400Per bus per 2 weeks
Bus SheltersFrom £250From £250Per panel per 2 weeks
Full Bus WrapFrom £13,250 + productionFrom £13,250 + productionPer bus per 4 weeks, minimum term

All rates ex VAT. Multi-bus bookings earn volume discounts of up to 20%, and wrap production is quoted per creative. Campaigns run on operator route networks in London, Manchester, Birmingham, Leeds, Glasgow, Edinburgh and Brighton.

Behind The Number

What Changes The Price Of Bus Advertising?

Six things decide what you pay: the format, the city, how many buses, how long the campaign runs, production, and route availability. None of them are mysterious, and the entry point stays low. A single bus rear at £60 per 2 weeks is one of the cheapest ways to put a brand on UK streets.

Standard bus rear advertising panel on the back of a UK bus

Which format you pick

The spread is wide: a rear panel from £60 per bus per 2 weeks, a superside from £130, a T-side from £250, and a full wrap from £13,250 per bus. Bigger canvas, bigger price, bigger presence on the street.

London or regional

London carries a premium on the side formats: supersides from £170 against £130 regionally, T-sides from £400 against £250. Rears and shelters are priced the same nationwide, which makes them the level playing field.

How many buses

One bus covers one route. Fleets earn discounts: 3 or more buses typically saves 5%, 6 or more 10%, 11 or more 15%, and 21 or more 20% on panel formats.

How long it runs

Panels sell in 2-week cycles and 4 weeks is exactly double the rate, no hidden multipliers. Full wraps carry a 4-week minimum because of the production work involved.

Production and artwork

Full wraps add production and installation on top of media, quoted per creative. Supply print-ready artwork, or our design team can build creative suited to bus panels and wraps.

Routes and availability

Exact pricing depends on the routes you want and what is available when you book. Tell us the objective and we come back with formats, availability and a firm price within one working day.

Same Streets, Different Tools

How Does Bus Advertising Compare With Other Formats?

Buses are the cheapest way onto a moving vehicle, but each format does a different job. These are our real rates side by side.

Bus superside, from £130 per bus / 2 weeks

The most popular bus format. Your message rides the same commuter routes every day, building recognition through repetition. You choose the routes from what operators run, not the exact streets.

48-sheet billboard, from £850 per 2 weeks

One roadside location, held for the full 2 weeks, seen by the same traffic daily. Regional rate; London from £1,200. Full format-by-format detail in our billboard advertising cost guide.

Digital AdBike, from £400 per day

Three LED screens, zero emission, and access to Zone 1 and pedestrian areas buses never reach. From £99 per hour in Central London. See AdBike advertising.

Digital AdVan, from £999 per day

A 35sqm full-motion screen that goes exactly where you send it, with driver, route planning, GPS tracking and photo proof included. See AdVan advertising.

The honest summary: buses buy frequency on fixed routes at the lowest cost per panel, billboards buy permanence on one road, and AdVans and AdBikes buy precision. Strong campaigns often combine them.

Bus shelter advertising UK
The Standing-Still Option

What About Bus Stop And Bus Shelter Advertising?

If you want the bus audience without the bus, shelter panels cost from £250 per panel per 2 weeks. They sit at eye level with the queue, people wait beside them for minutes at a time, and they are priced the same in London and regional cities.

Formats, locations and booking details are on our bus stop and bus shelter advertising page.

Cost Questions

Bus Advertising Costs, Answered

How much does it cost to advertise on buses in the UK?
Bus rears cost from £60 per bus per 2 weeks anywhere in the UK. Supersides run from £130 per bus per 2 weeks in regional cities and from £170 in London, T-sides from £250 regionally and from £400 in London, and a full bus wrap from £13,250 per bus plus production with a 4-week minimum. Bus shelter panels cost from £250 per panel per 2 weeks. All prices ex VAT.
How much does it cost to advertise on London buses?
Rears on London buses cost from £60 per bus per 2 weeks, the same rate as regional cities. Supersides run from £170 per bus per 2 weeks and T-sides from £400, above the regional rates of £130 and £250. Full wraps cost from £13,250 per bus plus production wherever they run.
Is there a minimum spend for bus advertising?
Yes, £1,000 per campaign. Panel rates stay as published, from £60 per bus for rears, and the minimum simply sets the campaign floor: around 16 rears, seven or eight supersides, or any mix of formats that reaches £1,000. Full wraps sit far above it at £13,250 plus production.
How much does it cost to wrap a bus?
A full bus wrap costs from £13,250 per bus in media, plus production and installation quoted per creative, with a 4-week minimum booking. It is the most expensive bus format because it turns the entire vehicle into your advert, and it is the one buyers choose for launches and high-profile campaigns.
What is the cheapest way to advertise on a bus?
Bus rears, from £60 per bus per 2 weeks, are the cheapest exterior format and are priced the same nationwide. They sit at eye level with the drivers and pedestrians behind the bus at traffic lights and junctions, so bold, short messages work hardest on them.
How long does bus advertising run for?
Exterior panels sell in 2-week cycles, so a 4-week campaign is exactly double the 2-week rate. Full wraps carry a 4-week minimum because of the production involved. Buses repeat the same routes every day, so longer runs build recognition through frequency with the same commuters.
Are there discounts for advertising on more buses?
Yes. On panel formats, booking 3 or more buses typically saves 5%, 6 or more saves 10%, 11 or more saves 15% and 21 or more saves 20%. The free bus cost calculator applies these volume discounts automatically.
Is there a bus advertising cost calculator?
Yes, free on our bus advertising page. Pick a format, the number of buses, London or regional, and the duration, and it prices your campaign from the same rates published here. No email address required.
Which UK cities can I run bus advertising in?
We book campaigns on the operators’ own route networks in London, Manchester, Birmingham, Leeds, Glasgow, Edinburgh and Brighton, and campaigns can scale across multiple cities with consistent creative.
Is bus advertising cheaper than billboard advertising?
At entry level, yes. A superside costs from £130 per bus per 2 weeks against £850 per 2 weeks for a regional 48-sheet billboard, and the bus covers a whole route rather than one roadside location. The billboard answers back with constant presence on a single road. Many campaigns run both.
Do bus advertising prices include VAT and production?
All prices are ex VAT. Full bus wraps add production and installation on top of the £13,250 media rate, quoted per creative. Exact pricing depends on routes and availability, and quotes come back within one working day.
From Guide To Quote

Ready To Price A Real Campaign?

The free calculator on our bus advertising page prices any format, fleet size and duration from these same rates, no email required. Or tell us your routes, cities and dates and we come back with availability and exact pricing within one working day.

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Prefer to talk it through? Call 020 3961 7058.

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